Digital Marketing

I'm Praveen. I run my own Digital Marketing firm & have 15+ years of experience in Digital Marketing.
In this program, I will help you learn all the core aspects of Digital marketing, do real projects and in crack a job in Digital Marketing

  • 1-1 Guidance to learn Digital marketing concepts, do projects and get placed
  • Assistance to get into Digital Marketing roles
  • Project Certificate provided
  • 7-day full refund guarantee
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Description

  • Curriculum

    Week 1: Introduction to Digital Marketing

    Fundamentals of Marketing
    Customer Centricity

    Week 2: Digital Marketing Metrics

    What is Digital Analytics
    Measurement
    Data collection
    Web Analytics Process
    Types of Analytics
    Setting up Google Analytics (GA)

    Week 3: Organic Search

    What are Search engines
    How Search engines work
    SEO Basics
    Keyword Strategy
    Google Webmasters
    Indexing & Page Rank
    Link Building & Structured Data
    Measuring SEO Efforts

    Week 4: Designing and Building a Web Presence

    Elements of a website
    Visual design and architecture
    Responsive website
    Improving your digital presence

    Week 5: Search Engine Marketing

    What is Search Engine Marketing
    Types of Online Ads
    Search Ads
    Display
    PPC
    Video

    Week 6: Social Media Marketing

    What is Social Media Marketing
    Importance of Social Media Marketing
    Defining your purpose
    Social media marketing plan
    Paid Social Media Ads
    Optimize social media presence
    Creating engagement/brand awareness

    Week 7: Content Marketing

    Introduction to Content Marketing and Strategy Building
    Methodology of Content Marketing
    Measuring Content Marketing

    Week 8: Email Marketing

    Email Marketing Basics
    Building email campaign
    Email Marketing Analysis

    Week 9: Digital Marketing Strategy

    Building a Robust Digital Marketing Plan

    Assessment, Resume Review & Mock Interview

  • About Instructor

    I'm Praveen. I run my own Digital Marketing firm & have 15+ years of experience in Digital Marketing. I have helped more than 50 professionals learn Digital marketing through real projects and get placed in companies.

  • Who should apply

    Anyone who wants to start a career in Digital Marketing

  • Pre-requisites

    No pre-requisites

10

Seats

9 weeks

Duration

Beginner

Difficulty

₹9999 ₹7999

Price