Cracking SEO in 2020
I'm Akshay Patni. I run a digital marking company which provides SEO and Lead generation services to help businesses scale up. I have 5+ years of experience in SEO and have trained 200+ beginners and professionals.
In this practice-driven 7 week program, I'll help you learn and implement SEO through live classes, mini-projects and 1-1 mentorship. You'll work on a project of your own where I'll guide you to build a website and implement SEO strategies to get visitors.
- Live classes for learning and practicing concepts
- Work on real SEO projects
- Mentorship for jobs and freelancing through SEO
- 50% off at Rs.3999 till Aug 30
More Details
Description
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Class Curriculum
Module 1:
- Introduction to Search Engine
- Why SEO is so important
- Digital marketing Terminologies
Module 2:
- Introduction to SEO tools
- How to set up a website
- How to use WordPress Plugins
Module 3:
- Introduction to On-page SEO
- What factors affect on-page and how to get them right
Module 4:
- Introduction to Tech SEO
- Techniques to optimise a website technically
Module 5:
- Introduction to Off-page SEO
- How to build backlinks to your website without affecting your domain score
- Different backlink channels
Module 6:
- How to strategise your content that Google would love
- Understanding black hat SEO
- Keyword research to identify local business
Module 7:
- Introduction to Local SEO
- Difference between Local SEO and National SEO
- Introduction to E-commerce SEO
Module 8:
- Understanding SEO algorithms
- Introduction to Audit
- Understanding google search console
Module 9:
- How to do competitor analysis
- Using SEO tools for competitor analysis
Module 10:
- How to make money using SEO skills
- Discuss Jobs and freelance opportunities -
What you'll learn
- Understand what is SEO and why it is relevant
- Understand why SEO changed so much in such a short time
- WordPress and how to set up a website
- WordPress Plugins
- Keyword & Long tail keyword research and how to wisely pick
- How to organise (format) site content
- How to optimise on-page SEO factor for better search results
- Know major SEO factors and how to get them right
- How to use SEO tools
- Introduction to Tech - SEO
- Understanding site authority and the importance
- Know how to build quality backlinks to your site for better results
- Know different types of backlinking and how bad links can affect your seo score
- Understand social media mentions and brand mentions in SEO strategy
- Understanding click-through rate(CTR) and how to improve CTR
- How to come up with the content that Google loves
- Introduction to Ecommerce SEO
- Understand what is Local SEO
- How to make money through SEO
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About Instructor
I am Akshay Patni. I run a digital marking company RankHawn which provides SEO and Lead generation services to help businesses scale up. I have 6 years of experience in SEO and have trained 200+ beginners and professionals.
Join our SEO communityto get access to latest resources, tools and connect with other professionals. -
Who should apply
Anyone who wants to learn SEO. This program is ideal if you want to get a job or be a freelancer in SEO or you want to start SEO marketing for your company.
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Pre-requisites
None
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Time Commitment
In a week, 4 hours in class and 5 hours outside class
Batch Size
Course Duration
Difficulty
Price